Moss Landing Fisheries Market Project

In November, 2007, Moss Landing Marine Laboratories (MLML) purchased property in Moss Landing Harbor occupied by a wetfish offloader to provide a permanent home for the NSF (National Science Foundation) owned Research Vessel Point Sur.  This site is also home to one of the last remaining coastal pelagic species (wetfish) fish offloading facilities in Moss Landing.

MLML saw an opportunity to partner with the local fishing industry, to create a sustainable fishery that could save local jobs and to promote a partnership that would benefit research, education and fishing interests by developing the property into a multi-use fishing operations facility, serving research and education co-located with sustainable fish offloading facilities.

In 2007, OPC provided funds to MLML to develop a feasibility study with help from the local Monterey Institute of International Studies Business School and the Naval Postgraduate School.  The study examined markets for coastal pelagic species (CPS) — primarily, sardine, anchovy, mackerel and squid — that could be used to transform the existing low-value high-volume catch model to a higher-value lower volume management of the catch and identified new product and market opportunities.

Staff Recommendations/Project Documents
Moss Landing Feasibility Study

San Francisco Fishermen’s Wharf Seafood Market

The fishing community at Fisherman’s Wharf has provided seafood to area residents for more than a century.  On average, over 3 million pounds of fish per year are landed in San Francisco, making it one of the major seafood ports on the West Coast.  These landings are worth over six-million dollars a year to the local fleet, which operates largely in the waters of the Gulf of the Farallones, Cordell Bank, and Monterey Bay National Marine Sanctuaries.  The local fleet has traditionally harvested salmon, crab, rock cod, albacore tuna, herring and California Halibut – a mixture of state- and federally-managed fisheries with diverse rules, fishery management plans and types of fishing gear.

Ecotrust, the San Francisco Crab Boat Owners Association (CBOA) and the San Francisco Community Fishing Association (SFCFA) are partnering on an innovative venture that is designed to create incentives for conservation of ocean resources through the creation of a sustainable wholesale and retail seafood market along San Francisco’s Fisherman’s Wharf.  The vision is to have San Francisco’s fishermen own and operate an integrated seafood business, from harvest to consumer that anchors the long-term viability of the fleet, create jobs for future generations of fishermen, maintain the fishing heritage of San Francisco Bay area, and create incentives for the responsible stewardship and sustainable management of the ocean.

In 2007, OPC and the Coastal Conservancy provided funds to Ecotrust to work with CBOA on a feasibility study, which included the development of a business plan,  architectural design sketches and engineering studies, and  construction costing for the market facility on Pier 47.  In November 2010, OPC  authorized additional funding for the first phase of project, creation of a pilot marketplace at Pier 45  in which fishermen can sell their fresh catch to area businesses, restaurants and local consumers, during the 2010-2011 season.


Council Documents/Staff Recommendations
Feasibility Study and Business Plan
Staff Recommendation for San Francisco Fishermen’s Wharf Seafood Market (Nov 2010)

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